HMV and SEGA -- friends, in all capital letters, for your PS3 launch
by Nick Doerr 
{ Mar 17th 2007 at 3:00PM }
At the HMV store on Oxford Street, which we admittedly have no idea where that may be, SEGA will be teaming up with the store for an early morning PlayStation 3 launch party. It starts at 7:30AM, but you should probably appear at 7:30PM the previous night. Why? The first 150 people at the party will get a copy of the new Virtua Tennis title. So, you could sleep, but you could also save $60, or have a really nice trade-in somewhere else, if you know what we mean. Can you see us winking? No? A shame.A spokesperson explained why the 7:30AM opening and not the midnight opening, as planned by many other stores as well as other HMV's: "We will be opening 50 key stores around the country at midnight. However, we have decided to open the doors of our Oxford Street store at 7.30am on the Friday. We believe this is the most practical response to various sets of circumstances."
So, anyone going to be there? If there turns out to be a big line and giant SEGA banners and whatnot, we'd love to accept your pictures and slap up an article about it. We'd go, but... sort of an oversea flight. Our apologies!
Reader Comments (Page 1 of 1)
Chris @ Mar 17th 2007 5:52PM
Oxford Street is in London ;)
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mccomber @ Mar 18th 2007 2:36AM
A free game sounds well worth it to me, that probably would have gotten me out in the crowd for launch rather than just a regular old preorder. Most interesting about this to me is that it seems to be SEGA putting it together, not Sony...