Butterflies lift away new Korean PSPs
We're somewhat enamored by the Korean advertising campaign for the New PSP (aka PSP-2005). This ad shows a butterfly lifting the new lighter system, emphasizing that it weighs only 189 grams. This is a far more effective ad than Japan's.
Also, it appears that the Korean PSP isn't just losing weight, it's becoming cheaper. Korean gamers can now pick it up for only 178,000 won (appx. $190).
[Via PSP-Vault]
Also, it appears that the Korean PSP isn't just losing weight, it's becoming cheaper. Korean gamers can now pick it up for only 178,000 won (appx. $190).
[Via PSP-Vault]






Get a WordPress.com Blog



Reader Comments (Page 1 of 1)
bxbailey @ Sep 7th 2007 8:18PM
Why o Why is the US not getting all those PSP colors?
kingofwale @ Sep 7th 2007 8:32PM
I think Barry Bonds' asking his doctor, "What stuff is that thing on? I want it". ;)
NukeAssault @ Sep 7th 2007 9:59PM
bxbailey you should realize by know the US doesent get cool stuff. =(
MenoUnderwater @ Sep 8th 2007 6:06PM
Sigh... I love a great ad.
upz @ Sep 9th 2007 2:22PM
Elegant and inspired. Love it.
farfisa @ Sep 10th 2007 12:40PM
PSP-2005?
But yeah, couldn't have said it better than #5.
Soooo much more effective than anything else Sony's minions have put out lately.