Uncharted ARG begins today
We're in two minds about how to approach this post - while part of the ARG experience is to suspend belief and pretend a game is not a game, this new Uncharted ARG is clearly labeled as such at the bottom of the first page. For those of you who have never come across an ARG before, it stands for Alternate Reality Gaming and usually describes a method of marketing or standalone experience that blurs the lines between reality and fiction.
Sullivan's Stories, the new ARG surrounding the story of Uncharted: Drake's Fortune will progress throughout the run up to its release over the next few weeks. We're not sure how it will play out, but we're hoping it will be a lot of fun and will be keeping our eye on it. The game won't be easy - no doubt a collaberative effort will be required for players to reach the end, but in our experience building a sense of community around the game is half the fun.
Sullivan's Stories, the new ARG surrounding the story of Uncharted: Drake's Fortune will progress throughout the run up to its release over the next few weeks. We're not sure how it will play out, but we're hoping it will be a lot of fun and will be keeping our eye on it. The game won't be easy - no doubt a collaberative effort will be required for players to reach the end, but in our experience building a sense of community around the game is half the fun.










Reader Comments (Page 1 of 1)
Dru @ Nov 1st 2007 3:32PM
It's funny I was just cleaning off the hard-drive in anticipation of today's store updates and was watching the last couple of BTS's on Uncharted. I'm usually one of those, gotta see it (play it) to believe it persons, but the art, gameplay and music really do look fantastic. I'm hoping this is a must own!
JR @ Nov 1st 2007 5:08PM
have you guys checked out the new playstation commercials. if you havent go to http://www.joystiq.com/2007/11/01/sony-gets-head-in-the-game-with-new-ps3-ad-campaign/
i dont get why ps3 fanboy hasnt posted anything about them. they are f'n awesome, if i didnt have one before these it would pump me up enough to want one. they finally put out a great commercial, well 2 but they are both kind of similar.
BlackBeltJones @ Nov 1st 2007 4:09PM
Does anyone else get the feeling that Sullivan is going to betray Drake in the game?
Byron517 @ Nov 2nd 2007 2:04AM
@1 ditto bro I agree!! I think there's more to him then meets the eye!! hmmmm gotta love a good story!!