PC World runs misleading PS3 ad, subsequently banned

Oops! PC World ran an advertisement about the PlayStation 3 recently that underwent court rulings to be removed and banished from our dimension because of its content. What did the UK retailer say to warrant such complete marketing annihilation? Well, they claimed that their PS3's played all PS2 titles, which simply isn't true anymore.

They tried to defend this advertisement by saying 80% of PS2 games are playable and more will be added via patches to the system, but the Advertising Standards Authority would have none of it. We're glad -- the last thing we need are people hating the PS3 not because of what it can do, but because what some retailer claimed it could do. Although our 60GB launch systems are running those PS2 games just fine!

Tags: ad, advertising, pc-world

Reader Comments (Page 1 of 1)

Featured Galleries (view all)

BUZZ! Junior: Monsters
BlazBlue
SOCOM Confrontation: Cold Front
Mimana Iyar Chronicles
Gran Turismo 5 (Ferrari & Lamborghini)
NARUTO SHIPPUDEN: Legends: Akatsuki Rising
White Knight Chronicles (Gamescom)
R-Type Tactics II: Operation Bitter Chocolate
NBA 10 The Inside (PSP)

Team Joystiq

Chris Grant

Editor-in-Chief

RSS Feed

James Ransom-Wiley

Managing Editor

RSS Feed

Ludwig Kietzmann

Senior Editor

RSS Feed

Andrew Yoon

East Coast Editor

RSS Feed

Randy Nelson

West Coast Editor

RSS Feed

Justin McElroy

Reviews Editor

RSS Feed

Alexander Sliwinski

Contributing Editor

RSS Feed

Ben Gilbert

Contributing Editor

RSS Feed

David Hinkle

Contributing Editor

RSS Feed

Griffin McElroy

Contributing Editor

RSS Feed

JC Fletcher

Contributing Editor

RSS Feed

Kevin Kelly

Contributing Editor

RSS Feed

Mike Schramm

Contributing Editor

RSS Feed

Richard Mitchell

Contributing Editor

RSS Feed

Xav De Matos

Contributing Editor

RSS Feed

About Joystiq

Joystiq Features




Autoblog

DailyFinance

Download Squad

Engadget

Massively

Asylum

WoW

Engadget HD

Big Download