SCE Worldwide Studios gets new president
Ever since Phil Harrison shocked the games industry by leaving Sony Computer Entertainment (SCE) for Atari, there has been a crucial void in Sony's management. In the interim months, Kazuo Hirai was the acting President of the Worldwide Studios, but effective today, there will be replacement.Shuhei Yoshida has become the new president of the SCE Worldwide Studios. He began his career with SCEI in April 1996 as one of initial members in establishing the PlayStation business. Since then, he moved on to Sony Computer Entertainment America (SCEA), where he ultimately became Senior VP of the US Studios.
In a press release from Tokyo, Kazuo Hirai, President and Group CEO of SCEI commented about the new position. "SCE WWS has been developing global hit titles, sharing resources and know-how within SCE Group since its foundation, and we will reinforce our software business by further enhancing coordination among the studios under a new leader. Under the leadership of Yoshida, who has proven track record in managing creative talent, SCE WWS will accelerate the software development for the PLAYSTATION(R)3 and PSP(R) (PlayStation(R) Portable) platforms and vigorously expand the gaming market."
The PS3 and PSP are both trailing behind competing home and portable platforms. It will take refocused leadership on Sony's part if it wants to reclaim its former glory in the games industry. We wish Yoshida the best of luck in his new role at Sony.









Reader Comments (Page 1 of 1)
Mike @ May 16th 2008 1:30AM
go get em Yoshida
adolson @ May 16th 2008 12:18AM
I think this is good news.. For me it is, at least. I don't know this guy, but I really am not a Kaz fan.
paul @ May 16th 2008 12:37AM
i'll miss harrison terribly. that guy actually grew on me as stupid as it sounds. his voice was just so friendly and he looked like a common guy who you'd go drinking with.
StevenRafael @ May 16th 2008 10:58AM
Agreed. This guy looks rather dull, perhaps easy to offend. I'd probably pass on the beer if this guy was around, and just go home.
StevenRafael @ May 16th 2008 12:37AM
Hmm... He can't live up to Phil Harrison.
Ahead of you lies a long and arduous road. Godspeed, Yoshida.
Reymo @ May 16th 2008 12:48AM
Take the PS3 to victory Yoshida!
MJ @ May 16th 2008 1:16AM
Is it just me or do a lot of the recent posts here seem to have a slightly negative tone to them?
I visit most of the other 'fanboy' Joystiq sites and those don't seem to have this, just ps3fanboy.
sean @ May 16th 2008 1:55AM
im with you. andrew is a closet 360 fanboy. he even bought GTA4 on 360. read the article from joystiq few weeks back if u dont believe me lol. but i dont really care as long as i get the news. or maybe its AOL editin it.
this comment will get deleted prob. even though its a joke...not really. im just tired and sayin anything
adolson @ May 16th 2008 1:56AM
Nope, it's not just you.. And I think it's stupid for a PS3 "FANBOY" site to be run by a guy who bought GTAIV for 360 rather than PS3, because, as he put it, the 360 version is the better version.
sean @ May 16th 2008 1:59AM
@ adolson
lol u said the same thing as me only 1 minute after lol that was weird
Andrew Yoon @ May 16th 2008 10:51AM
Yeah, I'm a 360 fanboy. I'm also a DS fanboy, PS3 fanboy and PSP fanboy. Heck, I even game on my PC. I'm a fanboy of every system out there, because I enjoy gaming and am lucky enough to have all the current systems and enjoy the best that all the platforms have to offer.
parkd @ May 16th 2008 11:23PM
Andrew, why do you think that GTA4 is better on the 360 version? In the podcast, I don't think you specified...
MJ @ May 16th 2008 1:19AM
And on topic lol, I am glad that the post has been filled with someone who's been around the Playstation brand since the begining.
Iain @ May 16th 2008 1:31AM
Yay Yoshi!
sean @ May 16th 2008 1:57AM
im guessin he speaks english since he was at SCEA. which is good. cause they need someone new for the keynote at E3. they arent goin to have Kaz talkin to himself in home.lol. to bad they cat hire Phil to just do the Sony keynote. thatd be cool.
TCampbell76 @ May 16th 2008 2:27AM
Well this photo of him is fine... the one they have posted on Kotaku is a tight close-up of this one and he has this pesky huge zit right under his nose. It's bugging me, I just. want to. pick it.
ruibing @ May 16th 2008 2:28AM
I hope he's a JRPG fan and will advocate heavily for them. Good luck, dude.
Mikezula @ May 16th 2008 10:57AM
Shuhei Yoshida.
So, he's one of the founding members of the PlayStation, huh? Impressive.
I hope he makes a splash at E3. The shoes of the great Phil Harrison are huge shoes to fill.
"accelerate the software development"...key words there, Kaz!
Peter @ May 16th 2008 2:53PM
I hope Hiro does a good job.