SCEA ad campaign continues with Ratchet & Clank (with bonus montage!)

by Andrew Yoon { Oct 23rd 2009 at 6:30PM }

We do not tire of SCEA's new ad campaign for the PS3, "It Only Does Everything." SCEA is rolling out two more for TV use, one specifically for the upcoming Ratchet & Clank Future: A Crack in Time, and another that highlights a variety of PS3 games in an exciting montage featuring Uncharted 2, Killzone 2, Gran Turismo 5, Assassin's Creed 2 and more. Kevin Butler's convincing performance as a 80s guitarist has us asking just one question: can he be our friend?

Tags: advertisement, advertising, commercial, it-only-does-everything, ps3, scea

Reader Comments (Page 1 of 1)

Archon (PSN: Archonik, XBL: DarkARHN) @ Oct 23rd 2009 6:42PM

Tight o.O

Autobot @ Oct 24th 2009 5:00PM

I second the motion.

Autobot @ Oct 24th 2009 5:02PM

I second the motion.

Autobot @ Oct 24th 2009 5:02PM

Damn double replies >_>

Licker @ Oct 23rd 2009 6:42PM

I bet the evil organization is NAMBLA!

Udabenshen @ Oct 23rd 2009 6:46PM

Say what you will about Sony, they have really good ads...

Nathan-DTS [He is your father] @ Oct 23rd 2009 7:37PM

Look at almost every Sony ad before the Slim came out and then say that.

Nate Addison @ Oct 23rd 2009 10:03PM

@ Nathan-DTS

Those ads with the Saliva track in the background were sweet... it had a flying Sixaxis to hint at Warhawk and a whole bunch of other stuff...I like Sony's ad campaigns...

Nate Addison @ Oct 23rd 2009 10:06PM

Sorry for the double post...I should just added it the first time...

http://www.youtube.com/watch?v=HAtwp5HmkXo

matt @ Oct 23rd 2009 7:01PM

Oh man, the first ad was brilliant. Lol'd so hard.

creyes4182 @ Oct 23rd 2009 7:10PM

Makes me want to go out and buy another ps3 :D

Special Agent Steve @ Oct 24th 2009 1:43PM

Buy me one? :D

Tridrakious @ Oct 23rd 2009 7:21PM

AWESOME!I hope keeps this going til the end of the PS3 lifecycle.

Sillydrumbum @ Oct 24th 2009 6:40AM

Why stop there? :)

FonFahbre @ Oct 23rd 2009 8:27PM

Two words. Mon. Tage XD

Ashitaka @ Oct 23rd 2009 8:46PM

When the first ads were launched, I remember that somebody linked to that second video.

The first one however was a novelty to me. Great to see another funny Ratchet & Clank ad :D

Beatnik-(PSN:Beatnik009) @ Oct 23rd 2009 9:04PM

Unknown guy: Yes...don't exist... We'll take all you got

Kevin B.:but they don-

Unknown guy: The money is already in your account

LOL

Robert @ Oct 23rd 2009 9:09PM

Two words: Mon Tage

Liquid man @ Oct 23rd 2009 10:14PM

Why wasn't MGS4 here? or LBP:GOTY? or Infamous? or Modern Warfare 2?
and the list could keep going on and on......

Chromekreeper @ Oct 24th 2009 3:02AM

they wanted to showcase newer games. MGS4 and LBP are already aging, especially mgs4. and MW2 seems to be 360's thing, as AC2 a PS3 thing

tomlinson731 @ Oct 24th 2009 11:31AM

MGS4 may not be new but it still one of if not the greatest game this console generation. I'm pretty surprised there was no Sackboy or Snake in the montage.

Liquid man @ Oct 24th 2009 12:44PM

@Chromekreeper
So your saying Killzone 2 isn't aging? It's almost a year old and MGS4 and LBP are a year old and I think it would make more sense to showcase a bunch of Ps3 exclusives but that's just me

@tomlinson731
That's what I'm saying!

tristan88 @ Oct 24th 2009 10:30AM

god i love this ad campaign so much. they just keep getting better. loved the ratchet one.

lego91994 @ Oct 24th 2009 11:58AM

What's the song in the second commercial?

DrunkRaba @ Oct 24th 2009 3:13PM

I really wish they would show these on TV in my area. I just keep getting the basic Ninja Gaiden Sigma 2 commercial, boring!

shadowhowl1900 @ Oct 24th 2009 7:58PM

agreed. These are way more convincing to buy a PS3

2nd Lieutenant Gunther (PSN: helghast102) @ Oct 24th 2009 8:34PM

I wonder what ads the UK will get? :D

...who am I kidding, ours will be shit...

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