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Going to Afrika will be affordable
So what will the publisher pursue for Afrika? "For a PlayStation 3 title, this will probably be $49.99. That's what we're thinking. Between $39.99 and $49.99. $59.99 is probably too much." At $50, Afrika isn't really a "budget" game, but it's still cheaper than the average new PS3 game. Is that low enough for you to consider purchasing the game? Or should it drop down to $40?
How Natsume picked up Afrika (bonus: trophies confirmed!)

According to Graham Markay, Vice President of Operations for Natsume, Finny the Fish was instrumental in the deal. No, really. Sony's Uo: Nanatsu no Mizu to Densetsu no Nushi was localized on the PS2 by Natsume as Finny the Fish & the Seven Waters.
"We have a relationship with Sony Japan," Markay explained. "You might remember Finny the Fish? That game was done by Sony Japan. So we licensed that game from them. We have a little bit of a history with their licensing department in Japan." Because of this relationship, Natsume was one of the companies contacted by Sony Japan about the game. Markay said that Afrika "really fits with the Natsume theme" because it's non-violent and nature-oriented. We might add that it fits with the Natsume theme so well that the company is simultaneously releasing a different safari photography game on the Wii.
In case you need an extra incentive to buy Afrika, Markay confirmed that "there is going to be a trophy system, which wasn't in the Asian release or Japanese release."
Gallery: Afrika
Impressions: Afrika
Oh, wait, that's right! There is no "trample." In fact, there's no interaction with the animals of any kind. You don't even get the satisfaction of oddly petting them like in Endless Ocean. With Afrika, you get an African safari simulator and little else. Which really makes it hard for us to even classify Afrika as a "game" as opposed to edutainment. Sure, there are assignments and "challenges," should you so choose to engage them, but there is little (if any) real progression through the experience.
Better cameras do unlock as you complete assignments and a whole mess of National Geographic footage/stills/information also serve to reward various complete objectives, but none of this makes the "game" any more game-ey. Those of you looking for an interactive African safari simulation, Afrika is for you. For those of you whose first interest is seeing if you can run down a rhino, look elsewhere -- this "game" ain't for you.
Gallery: Afrika
Natsume pulls a Pangea, bringing Afrika to North America
But this morning we hear from IGN that the North American rights have been picked up by Natsume. OK, listen, it's been in so many hands, we know there's not an integrity issue here, so it would it have killed one of you to slip a gun in there? Taking pictures of animals? Boring. Knowing you'll be the last person to ever take a picture of said animal? Worth at least a rental.
Gallery: Afrika
National Geographic publishing Afrika in the US
National Geographic has picked up the rights for Afrika, rebranding it as National Geographic: Africa. It's promised to release next month -- but with potentially very little fanfare.
For more on National Geographic: Africa, read our previous stories on Afrika.
Afrika just can't wait to be almost king
Who would have thought? The quirky wild-animal-photography title Afrika is the runner-up for this week's Media Create Japanese sales charts, courtesy of Famitsu. It was beaten by a DS title called Rhythm Tengoku Gold, but Afrika still managed to sell a healthy 38,000 copies. The retail price for the title isn't cheap either, at 5,980 yen (about $56 USD), though many places are selling it for less.
Considering its niche nature, Afrika finishing #2 on the Japanese sales chart is a mightly impressive feat. We know there won't be a European release, but let's all cross our fingers for a US one, okay?
Gallery: Afrika
Into Africa: Far Cry 2 dev talks about, shows immersion

As an added bonus, we've included a new, all-gameplay video of Sony's Afrika (Hakuna Matata outside of Japan) after the break as well, since Ludwig assures us that this game is also highly representative of his daily routine.
Afrika teams up with Japanese hotel chain to create pseudo-safari experience
Afrika: the complete trailer
Okay, so it's not from Leipzig, but considering the other two trailers that were released tonight, we thought it wise to highlight this trailer for the PS3-exclusive Afrika. Unlike the Japanese commercial for the game, this trailer looks rather exciting -- the opposite of sleep-inducing if you ask us. The National Geographic branding certainly adds a bit more weight to the authenticity of this unique nature observation game. Hopefully, we'll see a localized release announced in the coming weeks.
Japanese ad says Afrika will put you to sleep
Unless we're missing something because of the cultural gap, we don't think this is the best way to advertise the upcoming PS3-exclusive Afrika ...
Afrika or Hakuna Matata: which title is king?
To be honest, Hakuna Matata is a pretty awesome title. Should this title make its way over to the States, which would you rather prefer?
[Via Siliconera; Thanks, gambit07!]
New Afrika vid is all about the music
The game is scheduled for an August 28 release in Japan.
Afrika's main theme sounds Indiana Jones-ish
Afrika is a safari sim hitting Japan in late August. While we haven't heard much about the game recently, we have heard sounds from the game -- the main theme to be exact. Coming from ScoringSessions, this video shows composer Wataru Hokoyama leading an orchestra on Afrika's title music. It sounds rather Indiana Jones-ish in lieu of what we'd expect to hear; like, uh, say something out of The Lion King.
Still, it's a good track, and, no, the video has no sights of Africa ... just sights of Hollywood where the music was recorded. If you want to check out more on Afrika, you can hit up the official Japanese site. A North American release has yet to be announced.
[Via MultiplayerBlog]
Sony's Afrika soundtrack is safari-sational
Afrika's score is the work of Wataru Hokoyama, who is new to games but not other media. In addition to film scores, Hokoyama has brought his talent to TV, including orchestrations for "Once More, With Feeling," the musical episode of Buffy the Vampire Slayer. He also conducts his own works, as you can see in the above video. Now that we've seen and heard the game, here's hoping (if only for Ludwig's sake) that we finally get to play it next week at E3.
[Via MTV Multiplayer]
New Afrika trailer and Japanese release date
No, you're not dreaming. This is gameplay footage of Afrika -- and when we say "gameplay" we don't mean "in-engine animal animations." This trailer actually shows the protagonist and actual gameplay mechanics and everything. Sadly, our dreams of a secret mutation laboratory where animal DNA is combined to form hideous Saharan monsters were all for naught. This is Pokemon Snap for adults.
The Japanese release date has also been revealed as August 28th. There's no word on an American release yet, but SCEE has said that a European release won't be happening. Chances are this game might not make it out of Japan, which would be a shame. Check out the official website for more info.
Gallery: Afrika
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